The Dubai Flower Centre (DFC), a trans-shipment facility for perishable goods in the region, has recently won business from numerous global FMCG operators, in countries including Holland, Germany, and Ecuador.
Although DFC was only established in July 2006, traders and growers from Europe, South America, East and West Africa and South Asia have recognised the role that the centre plays in perishable goods trans-shipment and have started operating from the site.
Ibrahim Ahli, marketing director, DFC said: “Some of the tenants who have become part of the DFC are from Holland, Germany, Ecuador, Colombia, Ghana, Kenya, India, Sri Lanka, Iran, and Jordan as well as the United Arab Emirates. At the moment approximately 90% of our tenants are operating in the floricultural industry.
This is a clear indication of the interest generated within the global perishables cargo sector by the successful commissioning in July and subsequent handling operations at the DFC,” Ahli added.
DFC has a waiting list of international companies that want to have a presence at the centre.
“Our target is to have a good mix of major international players with different strategies, products, sizes and from different parts of the world,” Ahli said.
“There are several advantages for those who have become part of the DFC operations. However, key features such as a business friendly free-zone environment, the latest technology and processes… seem to be attracting more and more number of global operators to the DFC.”
Tenants at the DFC can make use of a supply chain system that ensures the right temperature from aircraft to the climate-controlled zone and a computerised tracking system, among other features, according to Ahli.