DEX Squared Hospitality, a leading hospitality management company in the UAE, said it won the contract to develop the World Heart Hotel Brand and Operate Baghdad’s first 5-star luxury hotel.
The contract will help the UAE company to expand its footprint in the region.
The landmark 320-room property, comprising 285 hotel rooms, 35 upscale suites and 54 luxury apartments, is set to redefine Iraq’s hospitality landscape.
“We are excited to bring our innovative approach to hotel operations and brand development to Iraq,” said Kevork Deldelian, CEO & Founder at Dex Squared Hospitality.
“As a project, the World Heart Hotel aligns perfectly with our vision to revolutionise the industry as we continue to challenge the status quo and make excellence a standard,” he said.
Dex Squared said with a strong presence in major cities across the MENA region – spanning Dubai, Riyadh, Jeddah, Cairo, Rabat, and the Red Sea – it is uniquely positioned to understand and address the diverse market demands of Middle Eastern clients.

Abdullah Saleh Al-Jubouri, Owner of the Heart of the World Heart Hotel, expressed enthusiasm about the partnership and said setting the foundations of the World Heart Hotel marks a new era in the fields of investment and economic development for Iraq.
“As such, collaborating with Dex Squared Hospitality marks a new chapter for luxury hospitality in Iraq.
“Their approach and regional expertise make them the right partner as we set a new precedent for world-class service and sophistication in Baghdad,” he said.

The multi-million-dollar World Heart Hotel is coming up at a prime location in Baghdad, offering stunning views of the Tigris River.
This luxurious property will feature a Convention Palace comprising of a 240-seat auditorium, 2 ballrooms, and a large number of meeting rooms with the latest advanced technology, several world-renowned restaurants, and a 150-unit mall showcasing top international brands, creating a comprehensive entertainment hub for guests and visitors alike.
